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Products are filtered by different dates, depending on the combination of live and on-demand components that they contain, and on whether any live components are over or not.
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  • Webinar: Transportation Reference Model & Companion Guide Updates
    Contains 5 Component(s), Includes Credits Includes a Live Web Event on 02/18/2026 at 1:00 PM (EST)

    TBD

    TBD 

    Presenter: Neil Peachey

  • Webinar: Telecom Reference Model & Companion Guide Updates
    Contains 5 Component(s), Includes Credits Includes a Live Web Event on 01/21/2026 at 1:00 PM (EST)

    TBD

    TBD 

    Presenter: Mike White 

  • Webinar: Healthcare Reference Model Updates
    Contains 5 Component(s), Includes Credits Includes a Live Web Event on 12/17/2025 at 1:00 PM (EST)

    TBD

    TBD 

    Presenter: Ivan Blinov 

  • Webinar: Higher Education Reference Model Introduction
    Contains 5 Component(s), Includes Credits Includes a Live Web Event on 11/19/2025 at 1:00 PM (EST)

    TBD

    TBD 

    Presenters: Dana Miller & Kemail Dogan

  • Webinar: Business Architecture & Change Management: White Paper Walkthrough
    Contains 5 Component(s), Includes Credits Includes a Live Web Event on 10/22/2025 at 1:00 PM (EDT)

    TBD

    TBD

    Presenters: Matthew Pindral, Themba Ngewu

  • Webinar: Business / IT Architecture Metamodel: White Paper Walkthrough
    Contains 5 Component(s), Includes Credits Includes a Live Web Event on 09/17/2025 at 1:00 PM (EDT)

    TBD

    TBD

    Presenters: Richard Lay, Adam Bajer

  • Business Architecture Reference Model Manufacturing Companion Guide Version 1.0
    Contains 4 Component(s)

    This companion guide is an adjunct document to the Manufacturing Reference Model

  • Call for Abstracts 2026 - Public
    Contains 2 Component(s)

    Members are given priority

  • Webinar: 20-Minute Value Stream Mapping – Revisited
    Contains 2 Component(s)

    Still struggling with incorporating value streams into your business architecture? Maybe they haven’t been prioritized because management is so starstruck by capabilities, or maybe your in-house team is struggling with exactly how to maximize their value, or maybe there is so much disinformation around them that people can’t even explain why they are important. The webinar titled “20-Minute Value Stream Mapping – Revisited” sets the record straight. In addition to dispelling 10 common myths around value streams, this webinar will present a business as well as an architectural perspective on value streams, deep dive into state-based value stream navigation, and outline an approach to drafting a value stream in 20 minutes time.

    Still struggling with incorporating value streams into your business architecture? Maybe they haven’t been prioritized because management is so starstruck by capabilities, or maybe your in-house team is struggling with exactly how to maximize their value, or maybe there is so much disinformation around them that people can’t even explain why they are important. The webinar titled “20-Minute Value Stream Mapping – Revisited” sets the record straight. In addition to dispelling 10 common myths around value streams, this webinar will present a business as well as an architectural perspective on value streams, deep dive into state-based value stream navigation, and outline an approach to drafting a value stream in 20 minutes time.

    Presenter: William Ulrich

    Registration for this webinar is closed. Recording is available. 

    William Ulrich

    William Ulrich of TSG, INC, is a strategic planning consultant. He has written several books, published hundreds of articles and papers, and has worked with numerous large corporations and government agencies. William participates in various industry events and is a featured speaker at many of these events. William  latest book is titled Business Architecture: the Art and Practice of Business Transformation. William is Partner and Cofounder of Business Architecture Associates and Cutter Consortium Fellow. William serves on the Board of Directors, Editorial Board and is President of the Business Architecture Guild.

  • Webinar: Financial Services Reference Model: What’s New and Why It Matters
    Contains 5 Component(s), Includes Credits

    This webinar presents an update on the evolution and enhancements to the Guild’s Financial Services Reference Model (FSRM). It will provide an overview of the key changes made to the model, as well as introduce the new companion guide developed to support its use and application. As part of this work, the team explored the often-confused distinction between financial transactions and payments—an area of ongoing discussion and misunderstanding. This webinar will share the thinking and decisions behind how the model now distinguishes between the two. The goal of this session is to help participants get the most value from the FSRM and ensure it continues to serve as a practical, effective reference model for financial services organizations.

    This webinar presents an update on the evolution and enhancements to the Guild’s Financial Services Reference Model (FSRM). It will provide an overview of the key changes made to the model, as well as introduce the new companion guide developed to support its use and application.

    As part of this work, the team explored the often-confused distinction between financial transactions and payments—an area of ongoing discussion and misunderstanding. This webinar will share the thinking and decisions behind how the model now distinguishes between the two.

    The goal of this session is to help participants get the most value from the FSRM and ensure it continues to serve as a practical, effective reference model for financial services organizations.

    Presenters: Kirsty McGregor Omar Gawad, Tim Hale

    Registration for this webinar is closed. Recording is available. 

    Tim Hale

    Enterprise Architect

    Arvest Bank

    Tim Hale is an Enterprise Architect at Arvest Bank, where he leads the Business Architecture practice.  As he developed his financial services knowledge, he joined the Financial Services Reference Model team to accelerate his learning and to contribute his expertise to the Guild and its projects.  Prior to Arvest, he has operated his own consulting firm; he spent 30 years at Walmart Technology with 20 of those years in Enterprise Architecture where he developed and guided their global enterprise architecture practice, and played a leading role in their agile transformation. Tim began his career as a consultant with Arthur Andersen and Co. He is also a Certified Public Accountant (retired).

    Omar Gawad

    Certified Business Architect and Digital Transformation expert

    KPMG

    Omar Gawad is a Certified Business Architect, TOGAF-certified professional, and Certified Digital Transformation Officer with over 12 years of experience across business analysis, business architecture, and digital transformation working with KPMG. His consulting career has allowed him to take on diverse roles in designing digital strategies, enterprise architecture frameworks, and capability-driven operating models for financial institutions, healthcare providers, and government entities throughout the Middle East. Since September 2024, he has contributed to the Business Architecture Guild’s Financial Services Reference Model team. Additionally, he co-hosts a thought leadership podcast that focuses on AI, business architecture, and strategic consulting. Omar also authors a monthly LinkedIn article series designed to empower analysts and architects in their professional development.

    Kirsty McGregor

    Lead Business Architect

    NatWest Group

    Kirsty McGregor is a Certified Business Architect ® as well as being TOGAF certified and leads a team of Business Architects within the central Architecture and Engineering department at NatWest Group. Kirsty has over 25 years experience within the financial services sector spanning HR & Payroll software implementation consultancy, business analysis, production support, testing and architecture. She has been a member of the Financial Services Reference Model team for over 2 years and supported the development of the new product map. Kirsty is passionate about supporting others to succeed and sharing knowledge and set up a Business Architecture meet-up in Edinburgh, Scotland in 2024 to help build the growing business architecture population within Scotland.