Webinar: Business Architecture Metrics Whitepaper
Includes a Live Web Event on 07/22/2026 at 1:00 PM (EDT)
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Executive teams require accurate information to make confident decisions in today’s fast-paced business landscape. Questions such as whether strategic objectives have been met, current progress, pace, efficiency, and adaptability are critical. Metrics help provide clarity, but without a structured framework, their interpretation may lead to wasted resources and missed opportunities. Business architecture offers the context needed to define, align, and interpret metrics effectively across the enterprise. This approach enables executives to gain insight, validate decisions, and foster organizational learning. This white paper argues that the BIZBOK® Guide needs to have a dedicated section focused on business defined metrics and updates to the metamodel/ontology
Teresa Garcia
Business Architect
Teresa Garcia-Holm is a certified Business Architect with over 20 years of experience leading transformative change and interdisciplinary alignment. She is committed to aligning business operations, technology, and customer experience to deliver against strategic objectives. Teresa has held diverse roles, from Director of Guest Services in the hotel industry to Account Manager in the real estate industry to Process Consultant and Business Execution Senior Manager in financial services. She has been a Business Architect at Wells Fargo, First Citizen’s Bank and Wellmark Blue Cross Blue Shield
James Simkins
Director of IT Planning
Baptist Health Care
James Simkins is Director of IT Planning at Baptist Health Care, providing executive leadership in technology strategy, governance, and enterprise architecture. His career spans urban planning, health insurance, and healthcare technology, equipping him to bridge business and IT for organizational transformation. James has led Project Management Offices, strategic planning and execution to deliver measurable value, compliance, and innovation to meet the evolving needs of the healthcare industry.
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